Full Time with an International Orientation
Welcome to the MSc in Marketing & Communication with an International Orientation (commonly known simply as PRIMA - Program in International Marketing) at Athens University of Economics and Business.
The MSc in Marketing & Communication with an International Orientation
- offers a comprehensive curriculum in Marketing and Communication with a global perspective
- takes a hands-on approach to learning (labs, projects, simulation games, visits to foreign universities and companies)
- combines theory and practice with an emphasis on digital skills and competencies
- provides strong connections to the business community (partnerships with companies, talks by industry experts)
- equips students with the knowledge and skills necessary for a successful career in international business
Interested?
The MSc in Marketing & Communication with an International Orientation provides a unique opportunity to study in English and live in Athens. Graduates gain a strong theoretical foundation and valuable practical skills, develop a global mindset, have abundant opportunities, and are ready for the competitive job market of today's global and digital world.
Professor Dionysios Skarmeas
Director of the MSc in Marketing & Communication